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Tips to Increase Your Newsletter Readership

You know it’s important to stay in touch with your customers and prospects, so like many companies, you’re likely sending out a client newsletter. Great idea, right? It is if you know what you’re...

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Direct Mail Still Works

There’s something about U.S. Mail that is a little romantic. There’s still a little anticipation in your heart as you head to your mailbox that harkens back to the days of your summer camp mail call....

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To Tweet or Not to Tweet? That is the Question

Why is this Twitter thing such a big deal? We may not be able to tell you in 140 characters or less, but you may want to start thinking like that. Twitter allows you to receive immediate information on...

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We Couldn’t Do This Without You

Last week, the Lincoln chapter of the American Marketing Association recognized Firespring as Corporate Marketer of the Year. This award is presented to a business that embraces and practices...

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